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Senior Marketing Manager BtoB France (Upmarket/SMEs segment)

Qonto
Full-time
On-site
Paris

Our mission? Creating the freedom for SMEs to succeed in business and beyond, by delivering Europe’s leading finance workspace. We combine business-class tools (seamless invoicing, spend management, and pre-accounting) with unwaveringly attentive 24/7 support, designed to help businesses breeze through all things finance.


Our journey: Founded by Alexandre and Steve in July 2017, Qonto has rapidly gained trust, serving over 600,000 customers. Thanks to our wonderful team of 1,600+ Qontoers, we also made it to the LinkedIn Top Companies French ranking!


Our values:

Customer focus | Prioritize customers in everything you do

Ownership | Own your part, get things done

Teamwork | Make (team)work easy

Mastery | Continuously raise the bar

Integrity | Always do what’s right, and respect people


Our beliefs: At Qonto, we're committed to fostering a welcoming environment where everyone can thrive. We prioritize evaluating applicants based solely on skills and potential, ensuring diversity with 55% international team members, 44% women, and 20% parents. Join us in building a workplace that celebrates diversity and individuality.


Discover the steps we took to create a discrimination-free hiring process.


⭐ Mission:

• Join us as a Senior Marketing Manager B2B France to drive growth in France's upmarket SME segment by defining and executing the full‑funnel B2B marketing strategy. You'll own the SME segment strategy end-to-end, coordinating with central Growth teams to deliver integrated programs with measurable pipeline impact.


Impact

• As a Senior Marketing Manager, you'll work closely with Madeleine, our Head of Marketing B2B France, and join the Upmarket Marketing Squad that will drive Qonto's growth in the strategic French SME segment. Your marketing initiatives will directly impact our expansion in France's most strategic business segment.


👩‍💻🧑‍💻 As a Senior Marketing Manager BtoB France at Qonto, you will

Build and own the France SMEs segment strategy; translate into quarterly plans, integrated campaigns, and partnerships that drive measurable growth

Coordinate with central teams (Paid, Website, PMM, Content) to deliver cohesive, multi-channel programs across all touchpoints

Lead performance tracking and iterate using clear KPIs and dashboards to optimize campaign effectiveness and ROI

Partner with Sales and Product to align pipeline goals, messaging, and launches, including treasury and finance features


🤔 What you can expect:

Market Context: You'll be working on a key France growth priority in the upmarket SME segment, with high visibility and direct impact on our path to serving one million SMEs by 2025

Cross-functional Leadership: Heavy matrix environment where you'll coordinate with central growth teams, each one on its field of expertise (paid, website, content, PMM, product, sales, finance, and media teams), requiring strong stakeholder management skills

Data-Driven Approach: We value structured analysis and performance measurement. You'll use KPI frameworks, dashboards, and analytics tools to drive decision-making and optimize campaigns

Dynamic work environment: where you can test ideas, see your impact, and learn fast

Tools We Use: Marketing automation platforms, analytics dashboards, CRM systems, and project management tools to drive integrated campaigns and measure success


🤝 About your future manager/ Head of

Your manager will be Madeleine Corbetta, our Head of Marketing B2B France at Qonto.

Her background? Madeleine brings deep expertise in SaaS B2B Marketing and Entrepreneurship, with a Master from ESCP Europe and international experience across New York, Berlin, and Hong Kong. She successfully launched an AI startup and spearheaded marketing strategy at Regate.io from inception until its acquisition by Qonto. She now leads a team of 8 marketers across Growth, Content, Branding & Comms, and Product Marketing in France.

What does she bring to the team? Madeleine is a strategic and collaborative leader with an entrepreneurial spirit, balancing data-driven decision-making with creative thinking. Fluent in English, Italian, and French, she drives Qonto's marketing strategy in the French B2B market, focusing on superior positioning and seamless acquisition processes to take Qonto to the next level.


🏅About You

B2B Fintech/ Scale-up Marketing Experience: 4+ years in B2B marketing within fintech or adjacent sectors (financial/HR/accounting software, or complex B2B SaaS) with a proven track record of driving growth

Matrix Leadership Skills: Proven stakeholder management and influence in matrix environments; comfortable leading without authority and aligning competing priorities

Strategic + Operational Excellence: Experience across strategy development, lead generation, and sales alignment; confident with analytics and marketing automation tools

French Market Knowledge: Understanding of French SME realities and business finance/treasury topics; fluent English and French required.

Proactive Execution: Autonomous, structured approach with ability to thrive in high-visibility, hands-on roles while balancing strategic planning with operational delivery

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🎁 Perks


A tailor-made and dynamic career track. An inclusive work environment. And so much more to help you succeed.


- Offices in Paris, Berlin, Milan, Barcelona, and Belgrade;

- Competitive salary package;

- A meal voucher;

- Public transportation reimbursement (part or global);

- A great health insurance (depending on the country);

- Employee well-being initiatives: access to Moka Care to take care of your mental health and great offers for sports and wellness activities;

- A progressive disability and parenthood policy (1 in 6 of Qonto employees is a parent!) and childcare benefits with selected partners;

- Monthly team events.



💬 Our hiring process:


- Interviews with your Talent Acquisition Manager and future managers

- A remote or live exercise to demonstrate your skills and give you a taste of what working at Qonto could be like


Find more information about our interview process on our careers website.

On average, our process lasts 20 working days and offers usually follow within 48 hours 🤞



To learn more about us:

Qonto's Blog | Les Échos I L'Usine DigitaleCourrier Cadres



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